Procurement Innovation in Action: InMarket Shares Journey at NASCAR for SIG Charlotte

SIG (Sourcing Industry Group) recently hosted a Charlotte One-Day event where Levelpath hosted a session with InMarket called “Delightful Procurement with Levelpath,” and led a roundtable discussion with fellow procurement leaders.

Michael Leiken, The VP of Procurement Strategy at InMarket shared how his team transformed procurement by replacing manual RFPs and disconnected systems with a more streamlined and efficient process. By leveraging automation, AI, and a customer-centric approach, they created a more delightful procurement experience while maintaining compliance and efficiency.

The Evolution of Procurement: From Bottleneck to Business Advantage

For years, businesses have struggled with procurement inefficiencies that drain resources and slow growth. Common challenges include:

• Navigating excessive decision-making processes that cause delays
• Lacking visibility into supplier data, increasing financial and compliance risks
• Managing disconnected approval systems that drive up costs
• Relying on manual workflows that frustrate employees and create errors

These inefficiencies result in operational risks, disengaged suppliers, and poor spend management—all of which hinder business success.

How InMarket Transformed Procurement into a Strategic Advantage

InMarket recognized these challenges and took bold steps to modernize procurement. By embracing AI, automation, and a data-driven approach, they redefined procurement as a proactive, strategic function. Their transformation led to:

✅ 80% of addressable spend now strategically managed

✅ Seamless integration of supplier and contract management within a single unified platform

✅ AI-driven automation that speeds up approvals and enhances accuracy

✅ Intuitive mobile access for executives that reduces bottlenecks in decision-making

InMarket used Levelpath to prioritize simplicity, automation, and AI-driven workflows, and turned procurement from a time-consuming back-office task into a delightful, efficient, and strategic advantage.

The Future of Procurement: Self-Service and AI-Driven Efficiency

InMarket is shaping a future where procurement is seamless, intelligent, and self-service. By leveraging AI and automation, they are eliminating bottlenecks and empowering teams with greater control. Their vision includes:

• AI-guided procurement that streamlines workflows and removes friction
• Real-time procurement intelligence for enhanced visibility and decision-making
• Self-service purchasing with built-in AI safeguards to ensure compliance and efficiency

With AI-driven analytics, automation, and intuitive tools, procurement is no longer just about cost control, it is a strategic driver of business growth, agility, and operational excellence.

Final Thoughts

InMarket’s procurement transformation shows that modernization is about more than just cost savings. It focuses on smarter decision-making, efficiency, and agility. Their success story serves as a blueprint for companies looking to streamline procurement and achieve better business outcomes.

We sincerely thank SIG for hosting this valuable event, Michael Leiken for sharing InMarket’s inspiring journey, and all the procurement leaders who attended and contributed to the discussion. Your insights and participation made this event truly memorable.

— Amanda

Discover how Levelpath can simplify procurement, boost efficiency, and improve employee satisfaction. Schedule a demo today or join our monthly sessions to see how our innovative solutions can transform your procurement experience.